Real Leaders Show Up

3 min readMar 14, 2025

You can’t lead by sitting in a lounge chair next to your swimming pool. True leadership is forged in the fire of community involvement, nurtured through real human interaction (H.I.), and proven by consistent dedication. This has always been the case, but in our AI-driven world, too many people confuse fame with authentic leadership. The minute we start believing our own hype and operating from behind the velvet ropes, we lose the spark that propelled us to make a difference in the first place.

I’ve noticed a trend: many individuals who enjoy professional success now treat civic involvement like a PR event. They appear only when invited to speak, receive an award, or secure a photo op that enhances their social media presence. Then they vanish. Meanwhile, the needs of the community continue. Associations and local causes are scrambling to fill volunteer slots, and the next generation wonders why leaders seem to have abandoned the concept of shared responsibility. This is not how genuine leadership works.

Leadership is about being present in the trenches. It’s about shaking hands, looking people in the eye, and having the tough conversations that get drowned out in the noise of 280-character posts. We have the ability… maybe even the obligation… to balance the wonders of AI with our distinctly human capacity for empathy, warmth, and connection. Technology can streamline processes, generate data, and optimize workflow, but it can’t replicate a conversation over coffee or the impact of actually showing up to a charity gala without the promise of the spotlight.

Real leaders stay engaged, whether or not the camera is pointed their way. They participate because it matters, not because it earns them more accolades. They don’t relinquish their role in shaping society just because they’ve reached a certain level of prominence. Instead, they leverage their influence to uplift emerging leaders, empower grassroots organizers, and ensure that the next generation sees role models who genuinely care.

We have lost a degree of the civic-minded spirit that used to be woven into the fabric of our communities. There was a time when local business leaders served on boards and volunteered at town events — without expecting social media fanfare. They showed up because they believed in the bigger picture and understood that nurturing the whole directly benefits everyone. It’s time to bring that spirit back. Real leaders roll up their sleeves and do the gritty, unglamorous work of connecting people, ideas, and resources. They address concerns that aren’t always splashy enough for the headlines… because that’s where growth happens.

It’s easy to confuse influence with leadership, especially when personality-driven platforms reward self-promotion. But we can’t let star power overshadow substance. The next generation is hungry for role models who exemplify real civic commitment, who mentor, who invite others into the conversation, and who don’t shy away when there’s no immediate payoff. If you’re a recognized figure in your field, ask yourself: How many volunteer committees do I serve on that don’t have my name on the marquee? When was the last time I attended a fundraiser for a local nonprofit simply because I believed in the cause? How often do I go to the local networking event because just being there helps others?

People keep trying to convince me that the world has changed — that attention is the new currency. Certainly, “attention” has value. But if you want to build sustainable leadership, you need more than likes and follows; you need connections made in the real world. In an era defined by artificial intelligence, our advantage is our humanity, our empathy, our creativity, and our ability to rally around a shared purpose.

Real leaders show up because they understand that leadership is not a spectator sport. They value community over applause, action over optics, and responsibility over recognition. Above all, they realize that the future belongs to those who embrace a higher calling… to build vibrant, supportive communities that thrive on authentic human interaction.

We need to get past the age of leadership by personality and usher in a renaissance of civic-minded, fully engaged, and heart-centered leaders who raise us all to a new level.

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Thom Singer, CSP is a professional keynote speaker and the CEO at the Austin Technology Council.

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Thom Singer
Thom Singer

Written by Thom Singer

Thom Singer, CSP, is a keynote speaker and CEO at the Austin Technology Council. He is a believer that human interaction (H. I.) matters in an AI driven world.

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